Herbert Marshall McLuhan CC (/ m ə ˈ k l uː ən /, mə-KLOO-ən; July 21, 1911 – December 31, 1980) was a Canadian philosopher whose work is among the cornerstones of the study of media theory. [7] [8] [9] [10] He studied at the University of Manitoba and the University of Cambridge.

2024年12月27日 · Marshall McLuhan was a Canadian communications theorist and educator, whose aphorism “the medium is the message” summarized his view of the potent influence of television, computers, and other electronic disseminators of information in shaping styles of thinking and thought, whether in sociology,

2017年4月7日 · McLuhan developed the terms ‘hot’ and ‘cool’ medium to describe these two realms: a hot medium is one that is data rich, a cool one being of low definition and data poor; hot media do most of the work for the audience, whereas cool media demand audience work and what McLuhan calls ‘participation’.

2020年7月12日 · Marshall McLuhan did not exactly foresee it either, but he came closer than anyone to understanding our current technology-driven world. In 1962, the author, professor and media theorist made the...

Understanding Media, first published in 1964, focuses on the media effects that permeate society and culture, but McLuhan’s starting point is always the individual, because he defines media as technological extensions of the body.

One of the most charismatic, controversial and original thinkers of our time whose remarkable perception propelled him onto the international stage, Marshall McLuhan is universally regarded as the father of communications and media studies and prophet of the information age

2023年11月1日 · McLuhan proposed that media act as extensions of human faculties, transforming how we interact with the world. For example, the written word extends our ability to communicate over space and time, fostering linear and rational thought.

2023年11月6日 · Marshall McLuhan was a Canadian media theorist born in Edmonton, Alberta, in 1911. He obtained his Ph.D. in English literature and taught at various universities in Canada and the United States. His academic journey laid the foundation for his unique perspective on Media and Communication.