Celebrate girlhood with American Girl dolls - the timeless and inspiring companion for every adventure. Shop our wide range of dolls, playsets, and accessories.

Create a personalized doll with the American Girl® Styled by You™ experience. Choose from a variety of dolls, outfits, and accessories, and bring home a new best friend. Available in all American Girl® stores.

American Girl® Create Your Own Doll. Create Your Own is a customizable doll experience that lets your girl design a doll that reflects her personality and style. You can choose from various features, such as hair color, eye color, skin tone, outfits, and accessories.

With a Truly Me™ doll, girls are encouraged to imagine, discover, and play—learning who they are along the way. Whether selecting a look that’s just right or style that shines bright, there are so many choices to bring out what your girl is all about.

Shop fashions designed to inspire! American Girl® has it all: dolls and girl clothing, matching outfits, style accessories, pajama sets, and so much more.

When a sassy feline, Fettuccine™, arrives on the scene, the fur begins to fly. Add this cute cat to your girl’s collection of pets for 18-inch dolls.

Celebrate the beloved Day-to-Night Barbie with this limited-edition recreation of her iconic outfit, perfectly suited for any American Girl® doll. The first Barbie® outfit to feature a day-to-night look, this 18-inch doll outfit with accessories transforms from a beautiful suit to a glamorous gown.

Bring home your little one’s first American Girl doll! Choose from 15+ Bitty Baby dolls with different eye, skin, and hair colors, plus accessories.

A Truly Me™ doll is a friend who knows just how to celebrate who your girl is right now. A little artsy? 100% sporty? Someone who is simultaneously strong and wild and sweet? Mix and match to create an outfit of the day that expresses her vibe in exactly the right way. Premium features:

Find the best gift for your toddler! Explore our selection of baby dolls, doll clothing, furniture, and accessories to create magical moments for little ones.