Sprite brand director Kate Schaufelberger details how last year's sales benchmarks made the shift from LTO to permanent ...

Beverage marketers are keenly aware that not all product launches will succeed. Coca-Cola Spiced, which launched last year as a “permanent” addition to the Coke lineup, was discontinued before the end ...

"DokaRyan experiments with unexpected, delicious, and sometimes dangerously disgusting infusements. Follow him on Freshly Cut ...

In 1959, the U.S. car market reached peak tail fin. That year’s Cadillac Eldorado took jet-age styling to the extreme, with ...

Cola’s billion-dollar club in India, becoming its third brand after Thums Up and Sprite to hit this major FMCG milestone.

All the Latest Game Footage and Images from Europa Universalis IV: Ultimate Sprite Pack Upgrade the appearance of Europa Universalis IV with the Ultimate Sprite Pack.This pack includes 28 separate ...

Beverage major Coca-Cola is bringing global sports drinks brand BodyArmorLyte to India this summer and expects ThumsUp and ...

Coca-Cola will be introducing beverage brands like Honest Tea, BodyArmorLyte and Vitaminwater in the Indian market, besides ...

Coca-Cola is set to introduce its global sports drink, BodyArmorLyte, to the Indian market, alongside expanding other ...

With its cartoonish ‘Frogeye’ face, Lilliputian dimensions and 43hp engine, the Austin-Healey Sprite wasn’t the obvious ...

Coca-Cola is set to introduce its global sports drink brand BodyArmor Lyte in India this summer, according to a PTI report.