Bloomberg is pitching brands on reach and contextual relevance with its latest contextual ad product, AdService, which ...
“We shared that when we feel advertising is big enough, we’ll break it out,” responded CEO David Baszucki. Roblox has ...
Sens. Marsha Blackburn (R-Tenn) and Richard Blumenthal (D-Conn) sent co-written letters to Amazon, Google, Integral Ad ...
Media agency Elevate is using AI to find what makes fans tick, with a solution for targeting specific sports and ...
Canada-based demand-side platform StackAdapt secures $235 million in equity funding led by Teachers’ Venture Growth.
The Google Chrome team is getting closer to deciding on its cookie consent mechanism. And  Paramount resolves its four-month ...
Seer’s findings demonstrate how difficult it is to analyze and understand generative AI search engine results. Tracy McDonald ...
Longtime Google exec Stephen Yap on why he left after more than 17 years to become CRO of Perion Network: "There’s a better ...
Google just shared a teeny tiny bit more info about its planned consent mechanism for Chrome, which will be “a one-time ...
Alphabet is beset on all sides. Antitrust suits across the world portend potential major breakups of the business. Google is ...
Omnicom is confident that its planned IPG acquisition will lead to a projected $750 million in cost savings, CEO John Wren ...
Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ...