In that sense, it's a unique and solid way to identify a brand's difference visually. Now that we've gotten serious let's inject some personality into our examination of the logo. Enter the mascot ...

Shapes may be geometric or irregular. Examples include Pepsi’s circle divider logo, Nike’s swoosh, and the London Underground roundel. Abstract marks can powerfully evoke emotions connected to brands.

Thailand, the host of SEA Games 33, has revealed the event's official logo and mascots nearly a year before the competition begins. The Sans, a collection of five different mascots for SEA Games ...

Wolverine World Wide (WWW) is down -21.6%, or -$4.04 to $14.69. Published first on TheFly – the ultimate source for real-time, market-moving breaking financial news. Try Now>> See today’s best ...

Corporate mascots may just have one of the most precarious jobs in marketing. The latest casualty: the Duolingo owl, a sassy multilingual bird who met his tragic fate after a car accident.

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Previously, she founded The Mary Sue. “Spider-Man and Wolverine are probably my two favorite Marvel characters to write,” Guggenheim told Polygon via email, “and among my favorites in all of ...

It’s also about the show. Mascots are the cuddly, larger-than-life characters that interact with fans on gameday. Often a vessel of team identity, mascots play a key part in the experience of ...