But as even he admits, Velcro is a trademark, so we think it is more appropriate to talk about hook and loop fasteners. In fact, you can see the good-natured official video about the trademark ...

"Velcro rollers are a great way to add volume to your hair," says Damtew ... use velcro rollers," she adds. Thanks to their hook-and-loop design, they can be used without any clips or pins ...