Mike Ryan raised the question, asking, "Age-based exclusions are coming to PMax. However, demographics are not available for Shopping, which is typically >85% of PMax for e-commerce. @adsliaison ...

Performance Max (PMax) and search campaigns often trip over each other and make a mess out of your data and the customer journey. But it doesn’t have to be that way. At SMX Next, Brad Geddes ...

In this article, we’ll unpack what Google Performance Max campaigns are, how they differ from other campaign types, benefits and best practices, reporting functionality, ad optimization tips, and ...

Rebecca Yarros’s Fourth Wing book series, aka The Empyrean, is one of the hottest romantacy sagas taking over the world right now. With the recent release of Onyx Storm, the long-awaited third ...

With upcoming enhancements in 2025, including the introduction of brand guidelines, negative keywords, and deeper integration with Google Analytics 4, PMax is expected to be adopted by even more ...

On Monday, The New York Times reported that Musk is likely to get a West Wing Office for DOGE. This contradicted earlier reports that the Tesla CEO was expected to have an office in the Eisenhower ...

On Tuesday, Rebecca Yarros released Onyx Storm, the highly anticipated third installment in the Fourth Wing series ... but they failed to build a multi-racial movement. Instead, in March 1913 ...

The 27-year-old flyer has agreed a multi-year contract at the East Midlands outfit and departs the Falcons after ... His arrival at Leicester Tigers has delighted head coach Michael Cheika, with the ...