How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...

But at the forefront of it all is your logo. It’s the first thing people will notice and it’s the face of your brand. So, how does it look? A logo isn’t just a visual element – it ...

What is Hutchinson’s story? That’s the focus behind a city branding initiative that started in September. Chandlerthink, a Tennessee-based company that received the $75,500 contract to ...

Walmart introduces new branding, which the retailer describes as an "updated look and feel."Catalysts Co-Host Seana Smith joins Wealth Host Brad Smith to take a look at the new logo and examine ...

Jan. 29, Marist University celebrated their official designation change, along with a new logo and commercial. Here's what to know.