Google’s new ads rules demote confusing landing pages and reward those aligned with user intent. Google Ads now prioritizes ...

Google's Gemini AI could become a game-changing ad platform, with potential for native, AI-powered advertising reaching billions of users.

Google’s digital ad sales continued to grow at a healthy clip during the holiday season, but that wasn’t enough to offset ...

Alphabet earned $26.5 billion, or $2.15 per share, during last year’s final quarter, a 28% increase from the same time during ...

Google Search is in the midst of a "journey" around AI, Google CEO Sundar Pichai said during the company's earnings call on ...

The new Google Ads form tracking in Tag Manager enables codeless conversion event creation for advertisers with minimal technical setup.

Google has reported a strong fourth quarter, citing its leadership in artificial intelligence (AI) and a 10% jump in ad ...

Despite rising competition, Pichai reaffirmed Google’s leadership in AI. He highlighted Gemini’s efficiency and cost-effectiveness compared to emerging AI models. He also noted that Google’s ...

The penalty phase of the government's antitrust case against Google is set to begin soon, and Apple stands to lose billions ...