Billie Eilish recently shared her pre-concert glam routine online. One editor recreated her makeup and then did a sweaty ...

One editor tried the R.e.m. Dreamglow Highlight Serum. Read the full makeup review with photos and find out why it's a ...

Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of ...

We all love a money-saving hack – but is using Vaseline in your brows just as good as laminating them? Or even brow gel?

This story is part of NBC Select’s New & Notable column, where we highlight our favorite product launches. We will ...

From the return of the classic red lip at Chanel to the (very) wet-look hair at Ludovic de Saint Sernin’s Jean Paul Gaultier ...

If you were to text your best friend and ask if they have a cowlick, there is a high likelihood they would reply “Oh, let me ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

The highly anticipated Gel Liners have fans racing to try them before it's sold out, the creamy formula makes it easy for beginners to draw a perfect eye line ...

Since the success of the Uniqlo bag, many other brands have jumped on the trend, creating their own similar items. Next offers its £18 Sling Cross-Body Bag which comes in seven shades, and they've ...

Ouran High School Host Club would be instantly canceled in the modern anime age, as it doesn't adhere to the Western definition of being woke.

19. **Tarte Shape Tape Concealer**: Another concealer that’s worth all the buzz is Tarte’s Shape Tape Concealer. With its full coverage and matte finish, it’s the perfect solution for covering ...