Colleagues jumping on TikTok trends might seem like fun and games, but for the electronics retailer, it’s critical to its success on social. Currys’ brand boss lifts the lid on the strategy.
As an example of automation, he said Currys was replacing paper price tickets in stores with electronic shelf-edged labelling. That would be rolled out to about 100 UK stores this year.
X users have been quick to respond to a social media from post by UK retailer Currys, with some branding it "inappropriate". The technology and electronics brand shared a viral video from US President ...
Gross margin was stable in the UK & Ireland and improved in the Nordics. Reflecting its stronger cash generation and improved balance sheet, Currys also said it would declare a dividend of around ...