For independent Los Angeles-based agency and consulting firm Wild Card Creative Group (WCCG), the goal – past and present – ...

You can control the performance of your content by perfecting the very psychological triggers that make people unable to look ...

Midlands based marketing agency, Prime Mix Marketing Ltd, launches Pounce, a new cutting-edge creative content hub designed ...

Learn how AI-powered tools are reshaping influencer marketing strategies, driving ROI, and fostering authentic creator ...

JioHotstar's technology to allow advertisers to reach audiences based on geography, language, and consumption patterns.

New commercials in the streaming era aim to infiltrate TV terrain that has been off-limits to advertisers for years ...

At the e4m Auto Marketing Summit 2025, Partho Banerjee, Senior Executive Officer, Marketing & Sales, Maruti Suzuki India ...

Meta and X gave the green light to AI-generated ads that called for the gassing of immigrants in concentration camps and the ...

The omnichannel marketing world is undergoing a seismic shift. Driven by evolving consumer expectations, technological ...

It was a delight to see the public discourse on advertising regulation rebooted recently. The reboot, admirably, was not ...

Also, a trend to keep an eye on is long-form video content. Platforms like YouTube and LinkedIn are proving that audiences ...

ThinkAnalytics, a leader in video content discovery and personalization, launched ThinkMediaAI, the video industry’s first ... Read More ...