Dutch chocolate maker Droste is on the verge of going out of business thanks to the impact of coronavirus on airport sales, high cocoa prices, and rising energy costs. A takeover by Belgian company ...
The Super Bowl spot is just part of the media mix promoting the Chocolate Lava Big Cup. Reese’s introduced volcano imagery as soon as the product launched last year, and that theme continues across ...
This week, brands lean into bold storytelling and nostalgic nods as Netflix transforms an office meeting into a high-octane odyssey and Hellmann’s pays homage to When Harry Met Sally. Meanwhile, ...
The brand's new Dairy Milk packaging design draws on relatable scenarios to help groups of people fairly divide their chocolate. Marketers share their thoughts. Read more.