Valentine’s Day, Mother’s Day and Easter comprise three of the key annual selling opportunities for confectionery. As soon as ...

Creative agency Bulletproof has designed the Cadbury’s limited-edition ‘Made to Share’ campaign. Bulletproof said it has ‘reimagined’ the iconic diary milk bar design to highlight the ‘beauty of ...

Cadbury has unveiled its latest integrated campaign "Made to share", developed in partnership with its global creative agency ...

WE’VE all had a favourite chocolate bar be cruelly discontinued, but luckily those retro classics are not always gone for good. Chocolate manufacturers regularly discontinue items in the ...

Soaring cocoa prices and the cost-of-living crisis are pushing confectioners to rethink pricing, pack sizes, and innovation.

Twelve new Cadbury Dairy Milk wrappers reward everyday tasks. Grab a bar, share a square, and say thank you to your daily heroes—while stocks last!

We all know those unsung heroes in our lives—those who plan the trips, remember birthdays or always make the grocery runs.

Cadbury has rolled out limited-edition pack designs for its tablets, aimed to encourage sharing. It has rolled out 12 designs ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

CADBURY has released a new range of bars which divides up the chocolate based on who does the cooking, books the holidays, ...

Cadbury fans, if you go down to the shops today, you might notice that Dairy Milk bars are looking a little bit different. That’s because the confectionery giants have just launched 12 new ...