Apple would like you to believe that the iPhone 16e is a part of the iPhone 16 family, but at most, it's an adopted member.

Beats has continued to cultivate and strengthen its own distinct brand over that time. Apple fully owns Beats, but its name isn’t all over it. So Beats is seen as a brand for everyone.

Apple is reportedly developing a foldable iPhone to compete with foldable smartphones from brands like Samsung, Oppo and Huawei.A leak on the Chinese platform suggests that this foldable iPhone may ...

Apple is bringing Apple Intelligence and two brand-new applications to Vision Pro owners with a major software update ...

The genesis of the "SE" brand beginning with the iPhone is somewhat of an urban myth. The Indian Express goes back to the '90s to uncover how Apple's SE products first began to take shape.

Apple unveiled the iPhone 16e on Wednesday, emphasizing its affordability. But there's something in this phone that's far ...

On store shelves on Feb. 13 for $249, the buds feature improved audio capabilities and battery life, as well as a host of upgrades found in Apple’s own AirPods line of buds. The Powerbeats Pro 2 also ...

On Wednesday, Apple introduced “a new member of the family.” Tim Cook last week had teased that the company would be ...

By focusing on relatable stories, Google fosters a sense of community, enhancing its brand connection. Apple's design philosophy is minimalist, and it's not just for show. By streamlining visuals, ...

Apple has confirmed it is launching a new product this week. Here's everything you need to know about what's coming.

The future of brand design is about crafting experiences that reach out on a very human level. Think about brands such as Apple or Nike-they are selling not just products; they're selling emotions, ...

Apple’s rumored MacBook SE could redefine affordability with a price under $700. Discover its specs, design, and potential ...