Allstate has been doing video ads featuring actor Dean Winters portraying the Mayhem character for years, providing humorous insight into preventative home and auto care meanwhile promoting Allstate ...
John Higgins and Martin Herlihy were part of a commercial from insurance giant Allstate that appeared during an ad break and had the trio holding forth opposite "Mayhem," the longstanding ad ...
Five years ago, competitors were challenging Allstate on our perceived weakness: price. The brand needed a character named Mayhem to help show that you may get what you pay for when it comes to ...
For a generation that's grown up blocking or skipping ads, Twitter has a real-time engagement potential that other channels ... The past contests were concluded with a short video of something ...
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