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Expedia财报亮点:捕捉AI与内容红利的OTA成功之道
在线旅游巨头Expedia在2024年第四季度的财务报告中发布了一系列令人鼓舞的业绩数据,揭示了其在在线旅游市场中的强劲表现。令人瞩目的是,Expedia的间夜量、总交易额和收入均实现了两位数的显著增长。在8640万的间夜量面前,同比增长11.6%,这一数据甚至超过了之前三个季度的增幅,也标志着其市场份额的进一步扩大。在众多考量因素中,Expedia是如何逆风翻盘、赢战市场的?
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