The B2B marketing landscape is evolving in so many ways — from the emergence of new tech to the rise of new campaign best ...

A new report from Oktopost reveals new trends driving the future of B2B social media strategies. By analyzing thousands of ...

Creating content that resonates with B2B audiences has always been a challenge. However, seasoned marketing expert Christine ...

An architect, on the other hand, addresses the big picture. They’re more strategic and visionary, looking at all the systems ...

LocaliQ, the digital marketing solutions business of Gannett Co., Inc., has launched Dash by LocaliQ, a SaaS lead management ...

Medigap Life is one of the nation’s top insurance agencies that focuses on Medicare insurance products. Thousands of individuals and families work with Using Convoso's rich suite of call center ...

Account-based marketing (ABM) has significantly transformed since its emergence in the early 2000s. Initially a niche ...

There’s a “confidence gap” between executives and entry-level marketers: 55% of executives are strongly confident in AI’s creative… ...

Sopro, a provider of multichannel B2B prospecting solutions, has acquired Reach Supreme, an email prospecting agency based in the Netherlands. The ...

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Act-On Software Inc., one of the earliest players in enterprise marketing automation landscape, is being acquired by ...

Oracle has unveiled new AI agents and generative AI capabilities to empower sales teams to accelerate sales processes and more meaningfully engage with Oracle has added new AI agents and generative AI ...