Activision revealed a new title from a fan-favorite rhythm game franchise, Guitar Hero. However, the image used in the announcement for the new Guitar Hero

Guitar Hero is finally returning after a ten year hiatus, but the announcement is already drawing backlash over what is clearly generative AI art.

Activision appears to be fully embracing AI production, as it recently confirmed some assets in Call of Duty: Black Ops 6 — such as Calling Cards — are created using the tech. The most infamous was a six-fingered zombie Santa Claus.

As many have pointed out the art used in the Guitar Hero Mobile announcement was egregiously bad, and not necessarily even created with more modern image generators. Suffice it to say then that Guitar Hero Mobile might be dead on arrival, especially with stiff competition like Space Ape's excellent BeatStar still being popular.

Activision has announced Guitar Hero Mobile with an AI-generated ad The game's store page confirms the game "isn't real, but could be some day" and is asking users for their interest through a survey Fans are calling Activision out for it's continued use of AI in promotional ads Activision has just announced Guitar Hero Mobile with what appears to be an AI-generated artwork,

Adverts for Guitar Hero Mobile, Call of Duty: Zombie Defender and Crash Bandicoot Brawl have recently been appearing on the company’s social media platforms including Facebook and Instagram.

For the second week in a row, Activision is coming under fire for their use of generative AI, but this time for a much stranger reason. Over the weekend, followers of Activision’s Instagram page noticed them posting something unusual: an ad for a new Guitar Hero game,

Call of Duty publisher Activision has been blasted over its use of cheap AI once again, this time for a clearly-generated piece of artwork designed to announce a new Guitar Hero game for smartphones.