Blue jeans, jean jackets, jean dresses (and insert ... Perry's version consisted of a studded Versace patchwork denim dress, which was custom-made for the "Roar" singer, but still had the essence ...

But this was something different. They had custom-made jackets, and one neat detail is the logo on the back. The jackets appear to have been made by Goldbar Limited, a Missouri-based company.