The curvy, custom “Pepsi Cola” typeface conveying bubbly energy and excitement would evolve dramatically while maintaining core design elements through a century of logo updates. In the early 1900s, ...

The McDonald's golden arches become golden 'P's, Wendy's red hair is now streaked with Pepsi blue and the Burger King logo is simply altered to read 'This is Pepsi'. But while the campaign is ...

*Pepsi rolled out a new permanent flavor on Jan. 20, Pepsi Wild Cherry & Cream. According to the news release, this flavor combines sweet cherry and creamy vanilla, available in original and zero ...

Walmart is the unnamed retailer, people familiar with the matter told CNBC. The FTC alleges Pepsi violated the Robinson-Patman Act, which bars sellers from giving competing buyers different ...

Pepsi launched Pepsi and Pepsi Zero Sugar Wild Cherry and Cream. The brand is all aboard the cherry bandwagon right as cherry is taking over, with Pinterest declaring cherry a top trend of the new ...

(NEXSTAR) – Pepsi is planning to debut a brand-new flavor this month, marking its first “permanent” addition to the brand’s beverage portfolio in four years. That last “permanent ...

Pepsi is planning to debut a brand-new flavor this month, marking its first “permanent” addition to the brand’s beverage portfolio in four years. That last “permanent” flavor, meanwhile ...

The deal for Siete was announced back in October but closed this January. Pepsi is an enormous business, and for it $1.2 billion is relatively small. But any purchase over $1 billion is still ...

A new federal lawsuit accuses Pepsi of rigging competition by offering unfair deals to a large big-box store at the expense of rival retailers, resulting in higher prices for shoppers. The Federal ...