It emerged this week that As Ever’s logo looks near-identical to the Mallorcan village of Porreres’ traditional coat of arms, ...

Meghan Markle unveils As Ever, the newest name for her lifestyle business, which she intends to launch in tandem with her ...

"I've been waiting for a moment to share a name that I secured in 2022 and this is the moment," Markle said in an Instagram ...

Speaking about her decision to change her brand's name—in a casual video filmed in the backyard of the home she shares with ...

Meghan Markle’s lifestyle brand has undergone a major rebranding, changing its name from American Riviera Orchard to As Ever.

The “Suits” alum announced As Ever as she admitted its previous name “limited [her] to things that were just manufactured and ...

Former royal butler Grant Harrold shares that Meghan Markle is trying to prove one thing with her new brand, As Ever.

Meghan Markle is rebranding. On Monday, Markle, Duchess of Sussex, announced that the lifestyle brand she launched in 2024, ...

Meghan Markle has changed the name of her lifestyle brand from American Riviera Orchard to As Ever. She announced the news on ...

The Duchess of Sussex, 43, is looking at a busy 2025 with the upcoming release of her Netflix show “With Love, Meghan” on ...

Meghan Markle is reintroducing her lifestyle brand with a new moniker and fresh website. The Duchess of Sussex took to ...

Just weeks before Netflix premieres Meghan Markle's lifestyle series, "With Love, Meghan," the Duchess of Sussex announced ...