Evan Coleman is an Updates Editor on the Credit Cards and Travel Rewards team at Forbes Advisor, showcasing his interest in personal finance and love of travel. He has written for a variety of ...

Through the 1990s, new variations of the four-window logo kept pace with the company's rapid growth. Related: Brand Name Ideas: How to Create a Memorable Name In 2012, Microsoft unveiled its current ...

OpenAI’s big rebranding effort brings a new logo and a new typeface, OpenAI sans. OpenAI’s big rebranding effort brings a new logo and a new typeface, OpenAI sans. Emma Roth is a news writer ...

A judge awarded the trademarked name and symbols to a Washington church ... emblazoned with their name or with any of their familiar logos, including a black and yellow laurel wreath.

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Can confirm these are the official logos that have been presented to @utahhockeyclub fans as part of their team name vote.

Who would've thought that a child's toy would've been the inspiration for the name of the greatest spectacle in professional sports? It's safe to say that not even Lamar Hunt, the man who is ...

Commissions do not affect our editors' opinions or evaluations. A custom domain name is your address on the internet. It makes up part of the URL shown at the top of your browser window and lets ...

Starbucks wants to put its “coffee” front and center. On Jan. 26, the coffee chain changed its name — in some places — to “The Starbucks Coffee Company.” The name appears in a new TV ...

10 luxury brand logos have mastered it. They've become more than marks on products—they're cultural touchstones, over decades and continents. Logos are stories we tell ourselves. The best ones?

But the visual representation of this industry disruptor is not a swirling black-void logo à la OpenAI, or even a robot. Instead, it’s a friendly blue whale. This diverges from branding trends ...