The suite's features include email and SMS marketing tools with customisable templates and a drag-and-drop editor.

Upland Software, a provider of cloud software for digital transformation, has added Audiences to its Adestra platform bringing train of thought analytics to email marketers and email data analysts for ...

GenAI is transforming marketing across 10+ roles — from research and content creation to platform enablement and campaign ...

CDK Global, an automotive retail software provider, has has initiated legal proceedings against rival firm Defendants Tekion ...

Discover how B2B SaaS marketers can maximize ROAS by relying on usage to predict lifetime value (LTV) and avoid the ...

Getting to know each customer’s story helps you serve them better. If you know (through purchase history and feedback) that ...

If you were to go back in time a few years, Elon Musk had a sterling personal brand. He was an innovator, a genius who brought new ideas to solve the world’s problems. Someone who worked for his ...

Appier (TSE: 4180), the AI-powered SaaS leader in Advertising Technology (AdTech) and Marketing Technology (MarTech), has ...

As Valentine's Day approaches, anyone who has turned the love for their hobby into a side hustle is being encouraged to put a ...

Zola, the most trusted authority in the wedding planning industry, is debuting today the latest installment of their For All The Days Along The Way campaign in collaboration with ad agency Schaaf. The ...

The world of e-commerce is competitive. This ferocious industry shares a common thread with physical sports like football.