Usage-based insurance is designed to leverage an individual’s driving behaviors to directly impact their auto insurance ...

Consumer behavior—or how people buy and use goods ... to convince consumers to make purchases. One example of this is the anchoring bias, or the brain’s tendency to rely heavily on the first ...

Consumer behavior—or how people buy and use goods ... to convince consumers to make purchases. One example of this is the anchoring bias, or the brain’s tendency to rely heavily on the first ...

Mobile technology has fundamentally transformed the way businesses interact with their markets. With the advent of ...

The study shows how retailers use consumer personal information like location, demographics, and credit, browsing and ...

Project pan encourages mindful consumption of makeup, challenging the culture of overconsumption along the way.

CHICAGO, Jan. 27, 2025 (GLOBE NEWSWIRE) -- CHICAGO, January 27, 2025 — The U.S. consumer showed up for holiday shopping in a ...

Fuel: Despite being an oil-rich nation, Nigeria faces frequent fuel shortages, making it a top priority for consumers domestically or commercially. Despite the subsidy removal in the country and the ...

Rather than positioning AI and human influencers as competitors, the study advocates for a hybrid model that leverages the ...

The Kearney Consumer Institute released its latest Consumer Stress Index, the fifth quarterly release and first year-over-year comparison.

Promotional products have long been a staple of marketing strategies for businesses of all sizes From branded pens to customised tote bags these items leave a lasting impression on consumers and foste ...

SAN FRANCISCO, Jan. 9, 2025 /PRNewswire/ -- EZ Texting, the leading text marketing platform for businesses of all sizes, released the 2025 Consumer Texting Behavior Report today. Now in its fourth ...