Levi Strauss transformed workwear into a global fashion phenomenon with his patented blue jeans design in 1873. Learn about ...

de Nîmes') where a blue denim fabric was made. However, the origin story is actually tied to the country that made them famous, the US, with the production of denim there dating back 150 years.

The Kontoor Brands -owned heritage brand has teamed with Tokyo-based Blue Blue, a denim and casual apparel brand known for ...

American denim brand Lee has launched a collaboration with Japanese heritage denim label Blue Blue celebrating the fusion of ...

The Americana heritage brand is officially doubling down on high-end denim with its latest Blue Tab sub-label ... some of which utilize a denim fabric that took a decade to make, will include ...