The researchers' projections were based on advertising expenditure data from media owners worldwide. YouTube’s ad revenue is forecast to rise 4% in 2023, to a total of $30.4 billion. That follows an 8 ...

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In a nutshell: YouTube is now 20 years old, and the platform has changed significantly since its early days. A sizable minority of users is fed up with invasive advertising and actively seek ways ...

The answer? 9:16 and 4:5 video ad formats. These formats perform well on Meta’s platform and work as effective creative for TikTok and YouTube Shorts. Both vertical placements are key to getting ...

Premium Lite gives viewers a new, more affordable way to enjoy most videos on YouTube ad-free for $7.99 per month. In the coming weeks, we'll also make Premium Lite available to all users in our ...

Search Engine Land » PPC » YouTube is revamping mid-roll ad placement Chat with SearchBot Please note that your conversations will be recorded. YouTube will change how mid-roll ads are placed in ...

Until recently, YouTube had two options for ads. You could deal with them, or you could pay the $13.99 subscription for YouTube Premium. This option makes every video on YouTube ad-free, including ...

If you buy through a BGR link, we may earn an affiliate commission, helping support our expert product labs. On Wednesday, YouTube announced that its cheaper Premium Lite plan is now available in ...

YouTube's Rene Ritchie advises creators on adapting to mid-roll ad changes, recommends combining automatic and manual placements. YouTube is automating mid-roll ad placements starting May 12.

SAN FRANCISCO, March 5 (Reuters) - Alphabet's (GOOGL.O), opens new tab YouTube on Wednesday rolled out a $7.99 monthly subscription service that is ad-free for most videos, except music ...