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Wrangler and Lee Jeans Maker’s Plan for Growth: Sell More to WomenKontoor Brands, maker of Wrangler and Lee jeans, is selling more women’s clothing in an effort to boost sales and expand its appeal to new customers. Kontoor’s denim brands are best known for ...
Vivian Rivetti is global vice president of design for Wrangler ... older models. Selvedge denim is easily identified by the telltale contrast stitching (usually red or white) along jeans ...
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