It's easy to get caught up in the magic of Pop-Tarts. The shiny Mylar wrapper! The oh-so-sweet smell! The twin pack of pastries! The decades-old handheld snack has been a hit since the moment it ...

David Rosenblum/Icon Sportswire via Getty The Kansas State Wildcats’ win over the North Carolina State Wolfpack was made a little sweeter when the team began eating the Pop-Tarts Bowl “edible ...

The TikTok now has 1.3 million views. In the clip, she holds two S’mores Pop-Tarts. Both have little chocolate frosting smeared on the graham cracker crust. “I cannot stress to you enough how ...

“To KC’s most famous fan, we heard there’s a Pop-Tarts pastry (Your Version)," the official Pop-Tarts Instagram posted Friday Jeff Kravitz/FilmMagic; Newscast ...

Pop-Tarts changed the toaster pastry game. Since its inception, no other brands have come close to capturing the sizable market share that the OG toaster pastry holds. Sure, Toaster Strudels are a ...