Dillon, William R., and Sunil Gupta. "A Segment-Level Model of Category Volume and Brand Choice." Marketing Science 15, no. 1 (1996): 38–59.

Volume is the amount of space a 3D shape takes up. We measure volume in cubic centimetres (cm3) or cubic metres (m3). A cubic cm block takes up 1 cubic cm. This is written as 1 cm³. You can work ...

Volume is the amount of space occupied by a solid, liquid or a shape. Let’s find the volume of a shape. The formula for calculating the volume of a cuboid is: Volume = length × width × height ...