Perhaps you might still see Lego as a construction toy for kids. But that's just not ... In our guide, we're taking a look at the best Lego sets for adults to buy in 2025. From realistic-looking ...

Adults now account for 28% of all global toy sales, according to analytics firm Circana — an increase of 2.5% since 2022. In 2024, grown-ups bought more toys than any other age group ...

TOKYO -- Despite the declining birth rate, the toy market in Japan exceeded 1 trillion yen (approx. $6.96 billion) for the first time in fiscal 2023, driven by "kidults" whom manufacturers are ...