We don't generally use these words in communication, but they set the tone for our messaging (and actions ... Here are some tips to help guide writing in the university voice.

If it's the latter, you will have lots of examples of what not to do when writing your Tone of Voice Style Guide. 4. Create a style guide Once you have defined your tone of voice, it is vital to make ...

A single reference point for all departments, teams and individuals who write for the University. When writing on behalf of other people, the tone of voice used may be more personal and reflective of ...

Changing the tone and style of ‘voice’ to suit the purpose is essential. Therefore, whatever kind of writing you need to do, always consider ‘CAP'. One quick way to improve your style is to ...

Which is the better way to compose your research; the direct, bold language of active voice, or the objective, nuanced tone of passive voice ... See what else Celia and Kristin had to say about ...

Highlight sections of your content that exemplify your ideal tone. Make a list of your voice's key parts ... and emotional sentiment. Writing in a brand voice is easier if you have the right tools. So ...

The use of passive voice can muddle the meaning of your sentences ... “Hedging” refers to writing that uses qualifiers and vagueness to create a tone of modesty. Your personal statement is not a place ...

And it’s through our tone—informed by our brand personality traits and based on our creative platform—that our voice takes shape, expressing who we are in a way that’s unmistakably RIT Good writing ...

Giving their ancestors a voice: UB workshop to provide descendants of slaves with ... Our visual language can also convey tone, which we can map along two intersecting continuums: casual to formal and ...