To revive momentum for its core business, Skittles needed to bring salience and appeal back to its basic product proposition. We rekindled the love by leaning into years of "hate" around the flavor ...

Judges will whittle down the 10 up-and-coming designers and illustrators to three prize-winners, whose work will feature in the Annual Awards issue of Creative Review ...

After three straight years as a Super Bowl advertiser, Skittles faced a daunting challenge in 2018. How could the brand, an official NFL sponsor, be as big a presence in and around the Super Bowl ...

The US is known for its love of courtroom and legal screen dramas, which has provided Mars Wrigley with its latest campaign ...

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NEW YORK (1010 WINS/WCBS 880) — Skittles wants its fans to not only “taste the rainbow,” but live in one, and is offering up a colorful and curated New York City micro apartment to the ...

Those who want to live the rainbow (and are at least 18 years old within the US) have until May 21 to enter for a chance to live in the Skittles Littles Living apartment with rent paid for a year.

Rita’s Italian Ice is teaming up with Skittles to roll out a brand-new frozen dessert inspired by the colorful and fruity flavors of Skittles candy. The new Skittles Italian Ice offers a refreshing ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

You can celebrate the first day of spring by tasting the rainbow. Rita's Italian Ice & Frozen Custard introduced a new flavor Monday – Skittles. The flavor is inspired by the taste of a handful ...

A new bill being proposed in Florida could ban Skittles and other treats containing certain chemical additives. State Senator Jonathan Martin introduced Senate Bill 560 last week, according to ...