The live shopping pioneer hired Alex Wellen to steer its growth as it adapts to the ever-evolving social media and streaming ...

QVC Group Inc., together with its subsidiaries ... as well as operates as an online retailer. The company multiple platforms, including broadcast networks, websites, mobile applications, social ...

QVC Group’s rebrand is part of a new growth strategy to focus more on social media and live streaming to engage customers. It has set a goal to achieve $1.5 billion-plus run-rate revenue from ...

"QVC and HSN are the original disruptors ... and FAST and other digital livestreaming TV. The retailer also reaches millions of customers via its QVC+ and HSN+ streaming experience, Facebook ...

The new strategy comes as the retailer has struggled financially. In its Q4 earnings report released earlier this year, QVC Group reported an operating loss of nearly $1.3 billion in its fourth ...