The word audience comes from the Latin ‘to hear’. Audience doesn’t just mean the people listening to a concert or play, it can also mean the readers of a piece of writing. Targeting your ...

The Jasper family are getting together. Prepare for secrets, comedy, confessions, and an examination of what the personal and ...

Keep in mind all the potential members of your audience (at least those who matter for your purpose), not just those ... Respect is about how you say things (your tone) more than about what ...

Answering these questions will help you determine the appropriate tone and structure ... progress report may vary, but the purpose is the same: to let your audience know if the work is going ...

Striking the right balance between leadership vision and audience ... purpose ensures the brand communicates consistently across every touchpoint. However, leadership isn't just about setting the ...