Abdul-Jabbar is another six-time NBA champion and was also crowned the NBA's most valuable player on six separate occasions.

After a former NBA champion named LeBron James the GOAT over Michael Jordan, the debate about Jordan’s legacy and competitive ...

Nike announced a move to jumpstart sneakerheads around the globe. The outfitter is doubling down on their two biggest non-Jordan winners— the signature LeBron and Diamond Turf line will be a mash up.

Nike’s LeBron 21 Prime 93 Diamond Turf takes us from Primetime to Showtime paying homage to two of the best to best to ever ...

Nike’s “Cult Classic” series has brought back some highly coveted sneakers from the earlier days of collecting, including ...

Kendyl my eight-year-old daughter let me know that she saw some Nike sneakers. I was informed that she NEEDED the new LeBron James sneakers. I automatically assumed she was referring to the Nike ...

Wednesday was quite the day for Los Angeles Lakers forward LeBron James ... Brian Windhorst, James furiously refuted the idea that he signed with Nike because of Michael Jordan.

Speaking during a recent appearance on ESPN show First Take, Perkins revealed the petty way in which Jordan punished the ...

Sonny Vaccaro, who signed up stars like Michael Jordan and Kobe Bryant, tells all about his careers at Nike, Adidas and Reebok ...

BTS' J-Hope got a little courtside action at the Los Angeles Lakers game on Thursday, and kinda sneak dropped a preview of ...

Via Getty/Luke Hales It's been well documented that LeBron James idolized Michael Jordan growing ... with his decision to join Nike, stating that he wants to wear Air Maxes, Pennys, Jordans ...

How a match-winning shot from 19-year-old college basketball player Michael Jordan "changed the world" of sports endorsements.