Undecided customers who want a black dress are more likely to gravitate toward an unknown luxury brand that offers the sixth- or seventh-highest-priced dresses—cheaper than their competitors but ...
Jaecoo, Chery’s premium SUV brand, has launched in Australia with the J7 — a Euro-inspired newcomer built for local roads and ...
One luxury brand that has responded to this shift is Paco Rabanne, which launched a new pared-down identity on the eve of its 60th birthday. The brand’s first-ever fragrance, Calandre ...
As the luxury slowdown continues, high-end fashion brands need resilient marketing strategies. Experiential campaigns and intergenerational omnichannel marketing can be effective. Labels are also ...
In 1991, Zegna was the first men’s luxury brand to open a boutique in China ... Located a 90-minute drive from Milan, the Oasi offers views of the Alps, from the Monviso pyramid-shaped mountain to the ...
Jokingly dubbed the 'eighth wonder of the world', the Stockport Pyramid - built in the late ... and my restaurant brand is very unique so I think they will work very well together.” ...
Indian Hotels Company (IHCL) launches Claridges Collection, a curated set of boutique luxury hotels aiming for over 20 properties by 2030. The portfolio includes The Claridges, New Delhi, Connemera in ...