The world's largest toymaker, Lego, has told the Financial Times that it intends to build its own videogames in-house from ...

LEGO is looking to make the virtual experience a bigger part of its brand, and that likely includes new games.

Lego has a long history in the video games sector between licensed titles that feature digital brick versions of iconic movie ...

How do you build a brand-new LEGO video game studio? Brick by brick, naturally. Big guns at the global toy brand have ...

According to the CEO of The Lego Group, the company may begin developing some video games internally. Niels Christiansen, who ...

After decades of outsourcing its video games to third-party studios, LEGO wants to take over development by setting up an ...

After 20 years of successful third-party Lego-branded video games, Lego is finally stepping into the industry itself, raising ...

LEGO has posted record profits in 2024, as the company seeks more LEGO video games for all ages to be released.

While Marvel may be struggling to get one of its characters off the ground, LEGO has the potential to finally do the property ...

LEGO is creating an in-house game development studio to work on future projects, as well as to build new ties to outside ...

Well designed digital games help children explore, construct and express their individual identities – their own sense of ...

But Niels Christiansen, Lego’s chief executive, told the Financial Times that after a strong period of growth, in which its revenues doubled to $10bn since 2019, it was adding new digital capabilities ...