Making toys for kids isn't rocket science, but few others have done it as well (or for as long) as Lego has. Fortune takes a ...

As of April 2, you can snag the Lego Creator 3-in-1 Forest Animals building kit for just $34.99 at Amazon. That's a 30% ...

It was a busy one last month so, as is tradition, the new Lego sets for April 2025 are few in number. But oh my, are they ...

It’s a little early for would-be Grinches to steal toys, but deputies from the Alameda County Sheriff’s Office still had to ...

Adults now account for 28% of all global toy sales, according to analytics firm Circana — an increase of 2.5% since 2022. In ...

After a blockbuster March, Lego is once again having a bit of a quiet season coming into April… but a small number of ...

Emerging from the spice storm a glorious piece of royal machinery comes flying. And with all its wings, too. Right now the ...

Aldi's back with this week's roundup of limited-time items. Here are the deals you'll see inside this week's Aldi Finds.

After the success of Netflix’s Adolescence, parents are looking for ways to reduce their children's screen time, and these ...

LEGO retires old sets at same time that it debuts new ones, which pretty much guarantees that they can sell their inventory at full retail price. Add to this the recent price increases across LEGO's ...

Adults are the world's fastest-growing group of toy buyers. They're collecting Lego, plush toys, Hot Wheels, Barbies, Sonny Angel figurines, and more.

Lego is tapping into one of the world's biggest media franchises, Pokémon, for a new collaboration that drops in 2026.