When it comes to sustainability, you might expect the next big packaging design breakthrough to come via a very innovative, ...

Diageo, the manufacturer of Don Julio Tequila and Smirnoff Vodka, has launched the on-trade trial of a 90% paper-based bottle for Johnnie Walker Black Label. Starting today (25 September), the ...

Johnnie Walker’s announcement of this bottle wasn’t all about design, either — this lightweight bottle also comes with a ...