Imai, Ken-ichi, Ikujiro Nonaka, and Hirotaka Takeuchi. "Managing the New Product Development Process: How Japanese Companies Learn and Unlearn." In The Uneasy Alliance: Managing the ...

Takeuchi, Hirotaka, and Ikujiro Nonaka. "Seihin Kaihatsu ni okeru Senryaku to Soshiki (Strategy and Organization for Product Development)." In Innovation to Soshiki (Innovation and Organization). Tōyō ...