Sanrio is celebrating My Melody's 50th anniversary by releasing a birthday Squishmallow and other celebratory merchandise.

Sanrio, the leading Japanese kawaii brand, launched its Valentine's Day 2025 collection for fans of Hello Kitty, Kuromi and ...

Hello Kitty and Starface launched a medley of limited-edition skincare on February 4, 2025. The launch marks the sixth collaboration between the brands.

The TeeTurtle Valentine's Day reversible plushies collection includes two Sanrio mascots and two original characters.

After playing Hello Kitty Island Adventure on the Switch, its clear this Animal Crossing style game improved since its debut.

The era of console exclusivity continues to fade with remarks from Microsoft Games's master chief.