Heineken is betting that consumers are sticking to nonalcoholic beer well beyond Dry January. The Dutch brewer is seeking to tap into growing demand for low- and no-alcohol beverages, a category ...

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In January 2025, Heineken published new research in collaboration with Ipsos and University of Oxford around consumer attitudes to low-and-no-alcohol. The study, which includes responses from 11,800 ...

Heineken recently launched its alcohol-free ... and the point of drinking beer when there is no alcohol in it.

The group’s other non-alcoholic brand extensions include Amstel Oro 0.0, Birra Moretti Zero and Desperados Virgin 0.0. In January 2025, Heineken published new research in collaboration with Ipsos and ...

Many fans of Sol have expressed concern over the reduction of alcohol leading to a difference in taste, despite Heineken reassuring fans that they “will notice no change”.

Dutch brewing heavyweight Heineken has expanded its range of Inch's cider in the UK market with the addition of alcohol-free and cloudy variants. The group's UK business said it is looking to ...

Dutch brewer Heineken will be lowering the amount of alcohol in its Sol lager from tomorrow. The strength of the drink will be reduced from 4.2% ABV to 3.4%. Although the lower alcohol version ...