In the Beer and Oktoberfest Museum you can expect interesting facts about the number 1 staple food of the people of Munich: Valuable beer mugs and memorabilia from the once powerful beer barons ...

A brown bottle with a white and red label and a crown on top: If you've ever picked up a Polish beer, it's likely to ... of brewing history at the new museum dedicated to the Tyskie beers.

Beer brand Harbin grew engagement and sales among young people in China during the 2022 FIFA World Cup with a packaging innovation that turned a multipack into a bench. In China, mass beer brands all ...

In China, mass beer brands all have very similar communications – showing popular idols having trendy gathering with friends. With a much smaller media budget compared to its competitors, Harbin ...