A brand is a unique identity that is meant to excite, connect with, and foster loyalty with consumers. In the highly competitive and crowded automotive industry, every manufacturer must define its ...

Dodge built its first car in November 1914 and entered the truck market in 1917. It debuted a ram hood ornament in 1932, but the first Dodge Ram pickup truck didn’t arrive until 1981.

The Ram brand is ... Hemi from the Dodge Hellcat cars, delivering 702 horsepower and 650 lb-ft of torque. The TRX is the quickest, fastest, and most powerful production truck ever.

For the 2010 model year, the truck division of Dodge has been spun off to create the Ram Truck brand. The main product being used to establish the Ram brand is the full-sized truck previously known as ...

For the 2010 model year, the truck division of Dodge has been spun off to create the Ram Truck brand. The main product being used to establish the Ram brand is the full-sized truck previously known as ...