Placing a Kamdhenu cow statue in the home invites wealth, health, and peace, and fosters spiritual upliftment. The statue, associated with prosperity and Goddess Lakshmi, brings divine blessings.

Activists have covered the iconic cow statue at Fonterra's Whareroa plant in Taranaki with red paint and hung a "dairy kills" sign from its neck to commemorate Bobby Calf Awareness Day.