Customer churn prediction and segmentation are critical areas of research for businesses aiming to retain customers and enhance their marketing strategies. Churn refers to the phenomenon where ...

Connected AI can help you "listen" to the voice and behavior of your customers, your competitors customers and your team.

Churn predictions. Similarly, data about customers that have previously churned can be used to estimate the propensity of ...

As Connected TV platforms are set to alter the landscape of broadcast advertising, personalization emerges ... Read More ...