A brand’s ability to forge meaningful connections often lies not in what a brand offers, but in how it resonates emotionally ...

That's the question Tilmann Wröbel, founder of the denim consultancy Monsieur-T, posed at Bluezone in Munich last week. Under pressure to deliver fresh designs, lower price points and instant trends, ...

From fronting an indie band to shaping the biggest ads in the world, WPP’s global chief creative officer knows a thing or two ...

Lucky Brand teamed with Cotton Incorporated to promote ... “The idea is really to take your DNA and iconic products and totally switch up your image,” Wröbel said. “Reiimagine,” Levi ...

Kowtow’s Head Designer Dayne Johnston’s Debut Collection Is Finally Here. So What’s The Verdict?

DNA Brand Architects has been appointed by Nedbank as its new consumer public relations (PR) agency following a multi-agency pitching process. DNA Brand Architects has been chosen as a PR partner ...

Learning about your genetics and ancestry is easier than ever. All you need to do is choose from the many DNA ancestry tests available online, receive your kit and send back the required DNA samples.