For the first time in 23 years – and only the sixth in its entire history – BMW has unveiled a new logo intended to give a fresher look to its historic emblem. The new flat design includes a ...

Precisely honed racing flair also ... and a stitched-in ribbon in BMW M colours. The M Performance locking button in black anodised aluminium with a coloured M logo ensures a harmonious style ...

Rossi, a nine-time motorcycle racing champion ... The VR46 logo is also prominently displayed on the headrests and door sill. The stitching is even the bright neon color. BMW M4 CS Edition ...

Long-retired from motorcycle racing, Valentino Rossi is now a BMW M works driver currently competing ... and there’s a yellow VR46 logo on the headrests. These yellow trimmings continue onto ...