still managed to steal the show from Mayhem, the memorable chaotic character in a holiday version of the ubiquitous commercials for the Walmart Protection Plan by Allstate insurance. Atop a snowy ...

Mayhem, played by Dean Winters in Allstate ads, takes on the role of a GPS device, spitting out not-so-accurate directions to an unsuspecting driver. Mayhem causes chaos by screaming ...

With them, he's Mayhem, the black-suited character featured in a host of commercials for the insurance company Allstate.

Allstate has been doing video ads featuring actor Dean Winters portraying the Mayhem character for years, providing humorous insight into preventative home and auto care meanwhile promoting Allstate ...

Insurance was once about good coverage. By 2010 low cost competitors had changed the conversation to cheap and easy – a compelling message. Since people shop less than two companies Allstate needed to ...

For a generation that's grown up blocking or skipping ads, Twitter has a real-time engagement potential that other channels ... The past contests were concluded with a short video of something ...